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Stay Well This Winter - Flu


‘Help Us, Help You - Stay Well this Winter’ flu vaccination campaign

Launching on 24 October 2019 the campaign aims to support you as partners in sharing the flu vaccination campaign messages. These include raising awareness about flu vaccinations and who is eligible for a free flu jab.

Target audiences

Flu vaccinations - free flu jabs for:

  • People who are 65 or over
  • People with long term health conditions
  • Pregnant women
  • Toddlers aged 2-3 years

The flu vaccination campaign is a part of the overarching ‘Help Us, Help You’ campaign.

'Help Us, Help You'

This winter NHS England and NHS Improvement and Public Health England is once again running the overarching NHS Winter Pressures campaign – ‘Help Us, Help You’ - to help the public understand how they can stay well this winter and access appropriate services.

The winter months can be challenging for the NHS, especially for urgent care services. The Winter Pressures campaign is delivered across a range of phases that target different audiences with different calls to action to help reduce these pressures. This includes messages about flu vaccination, contacting NHS 111, seeking advice at the first signs of a winter illness, accessing evening and weekend GP appointments and the advantages of consulting with community pharmacists.